Post by account_disabled on Feb 14, 2024 8:23:31 GMT
Aslightly larger store chains. It is not yet for smaller individual shops although it would create really good opportunities for many small shops. What pitfalls should you be aware of Here we go into what reasons there might be for not focusing on store visit conversions. This is because if you have a smaller store and have very little data it is a very long way and a lot of time and energy to spend on tracking store visits.
When you have to assess whether store visits are for you you must first of all pay attention to the way in which the store visits are tracked. Before you can track a customer there are Hong Kong Email List things that must be in place for the customer to be tracked This applies for example to the customer having a Google account which he or she is logged into when they are exposed to your ad and visit the website as well as when they go into the store. The customer must also have activated their location history. It is not enabled by default.
The customer must therefore actively do this themselves in their settings if Google does not prompt them to activate it. In addition there is the question of how accurate this GPS tracking is.to m from the checkout but if you have a store in a pedestrian street there is a real risk of a measurement sneaking in that was actually in the store next door. Finally there are the model numbers that Google uses. The problem with model numbers is that they are not to . Google uses the model numbers to compare current and past data to make an estimate of how many people have been in your store. The pitfall here is as we saw during store closures due to Corona that when you compare this year and last year.
When you have to assess whether store visits are for you you must first of all pay attention to the way in which the store visits are tracked. Before you can track a customer there are Hong Kong Email List things that must be in place for the customer to be tracked This applies for example to the customer having a Google account which he or she is logged into when they are exposed to your ad and visit the website as well as when they go into the store. The customer must also have activated their location history. It is not enabled by default.
The customer must therefore actively do this themselves in their settings if Google does not prompt them to activate it. In addition there is the question of how accurate this GPS tracking is.to m from the checkout but if you have a store in a pedestrian street there is a real risk of a measurement sneaking in that was actually in the store next door. Finally there are the model numbers that Google uses. The problem with model numbers is that they are not to . Google uses the model numbers to compare current and past data to make an estimate of how many people have been in your store. The pitfall here is as we saw during store closures due to Corona that when you compare this year and last year.