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Post by pappu690 on Mar 13, 2024 4:40:43 GMT
The rule tells us that only of potential customers in your category are actively inmarket. While reaching and converting these buyers is obviously important theres an outsized opportunity to build awareness and generate demand with the who arent yet ready to buy. Or havent realized it. BB decisionmakers and Csuite leaders consistently consume thought leadership content. of decisionmakers and of Clevel executives spend an hour or more on average per week reading thoughtleadership content. Building trust and demonstrating expertise to this audience is invaluable. And the data bears out how much thought leadership can help Thought leadership is in demand of decisionmakers and of Csuite executives Betting Email List say they spend an hour or more each week reading thought leadership content. Thought leadership opens new doors of decisionmakers and Csuite execs say that a particular piece of thought leadership has led them to research a product. The or service they were not previously considering. and Csuite execs say they are moderately or very likely to be more receptive to sales or marketing outreach from a company that consistently produces highquality thought leadership. Solidifying your own thought leadership strategy is a priority because your competitors are likely wise to its impact. In fact they might be using the approach to steer your customers away of Csuite leaders say that a piece of thought leadership at least occasionally led them to question whether they should continue working with an existing supplier.
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